Xbox 360 sells nearly a million during Black Friday week

Microsoft has announced that last week's Black Friday shopping spectacle was "the biggest sales week in the history of Xbox," selling 960,000 consoles during the week.

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The Xbox 360 may be over six years old, but it's only just hitting its stride. Microsoft has announced that last week's Black Friday shopping spectacle was "the biggest sales week in the history of Xbox." How big is "big," exactly? Microsoft managed to sell more than 960,000 consoles in the US during the week.

Even more impressive is that 800,000 systems were sold within a period of 24 hours. More than 750,000 Kinect sensors were also sold during the week.

During the Thanksgiving weekend, many retailers dropped the price of the Xbox 360. A 4GB console could be purchased for as low as $150, and a Kinect sensor bundled with three games was available for $100. These deals certainly made it easy for newcomers to "jump in."

"Xbox 360 was among the best-sellers at Best Buy this Black Friday, and is a testament to the continued popularity of the gaming category this holiday," Chris Homeister, senior vice president and general manager of Home Entertainment at Best Buy, said in a press release.

Sony also talked up its Black Friday sales, but didn't provide any figures. "Consumer demand for the PlayStation 3 system, peripherals and software was very strong during the Black Friday weekend. Gamers were quick to recognize the incredible value of the PS3 with its free access to PlayStation Network, Blu-ray capabilities, and the industry's best lineup of new titles, including the critically acclaimed Uncharted 3," an SCEA spokesperson commented to IndustryGamers.

Nintendo also recently noted "record-breaking" sales for its new Zelda and Mario games.

Andrew Yoon was previously a games journalist creating content at Shacknews.

From The Chatty
  • reply
    November 29, 2011 2:45 PM

    Andrew Yoon posted a new article, Xbox 360 sells nearly a million during Black Friday week.

    Microsoft has announced that last week's Black Friday shopping spectacle was "the biggest sales week in the history of Xbox," selling 960,000 consoles during the week.

    • reply
      November 29, 2011 2:56 PM

      Yah i know 3 of my friends who aren't really gamers picked up 360s over the weekend.

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        November 29, 2011 3:39 PM

        yeah it seems like MS has really cut into nintendo's non-gamer market niche as of late. i'd say that's 80% a result of the kinect attracting that type, and 20% the fact that even non-gamers are figuring out how bad the wii's software support is.

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      November 29, 2011 3:55 PM

      All those poor saps who got the the RROD on their old xboxs

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      November 29, 2011 3:59 PM

      I got two! (actually one is going back to MS, since I got the Amazon deal. I thought about selling the other one on craigslist, but that just seems more trouble than its worth. OH, but if a shacker wanted it, I'd sell it to them for the cost....)

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      November 29, 2011 4:00 PM

      Wha..I don't even....

      I give up, there's no stopping people buying consoles I guess. Even if they are 6 years old.

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        November 29, 2011 4:01 PM

        give up what?

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          November 29, 2011 4:37 PM

          He's given up on creating the PC master race.

          It's probably for the best. His next step was rounding up all the console owners and sending them to death camps.

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        November 29, 2011 4:18 PM

        Herp, kink in feeding tube, gurgle.... derp.

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        November 29, 2011 4:51 PM

        There's a lot of good games on xbox live that aren't available for PC. Stop all the naysaying and pick one up already. I have one and I still picked up one more for $200 for system link.

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        November 29, 2011 6:21 PM

        That's one of the best times to buy. The best games are coming out and the classics are cheap and plentiful.

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        November 29, 2011 10:15 PM

        wha...you mean, more people are buying consoles and games and thus, subsidizing the games we all love?

        you mean, with their dollars we can get new IPs and sequels to our favorite titles?

        you mean, they're going to fund development of next-gen consoles and graphics cards?

        fucking console kiddies!

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        November 30, 2011 12:30 AM

        I'm not even sure what the hell this is about. I'm about as much of a PC gamer as a person can be, and I still see the merit in console gaming. Hell, I own a 360 myself, though it doesn't see 10% of the playtime I put in on my PC. If you enjoy videogames as a hobby, why limit yourself to one platform?

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        November 30, 2011 1:15 AM

        ah good old derp. can always count on it

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        November 30, 2011 1:19 AM

        [deleted]

      • reply
        November 30, 2011 3:23 AM

        [deleted]

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      November 29, 2011 5:16 PM

      Not a shock. They were practically giving it away

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        November 29, 2011 5:50 PM

        Yeah that $199 bundle at BB was pretty impressive deal.

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      November 29, 2011 6:00 PM

      Yep, I got one, and a PS3 holiday deal, gonna be a good christmas this year.

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      November 29, 2011 6:46 PM

      [deleted]

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      November 29, 2011 7:01 PM

      I wonder how much the kinect helped bolster these sales? It really is an amazing device.

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      November 29, 2011 10:12 PM

      Still too much money for one of these.

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        November 29, 2011 10:13 PM

        $200? even if you don't sign up for live gold or buy a single game you can play enough shit to last for months. free games and demos.

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          November 29, 2011 10:27 PM

          Plus, that bundle already comes with 2 games and 3 month live, that's $90 dollar value right there. $200 really is an amazing deal for it.

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            November 29, 2011 10:29 PM

            plus it's an HTPC. Netflix, ESPN3, network streaming, etc.

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            November 29, 2011 10:30 PM

            i don't know how people measure gaming value any more. a $200 console with the library (and the CHEAP library - tons of $19.99 and under games, real games) and support and network of a 360...and it's not a good deal? because it doesn't do 2560 res?

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          November 29, 2011 10:30 PM

          It was $300 6 years ago, and it only dropped $100. I think that is too much, computer parts drop hundreds of dollars within months.

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            November 29, 2011 10:35 PM

            do they? i haven't seen that. there are price cuts for GPU and CPU parts, but it's not within months. it's typically in 6-12 months and it's often not hundreds of dollars.

            the fact still remains that a 360 is less than a 560ti. i'm not arguing against PC gaming ( i just built a fucking computer ) but a 360 is a hell of a value when you consider what you get out of the purchase.

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            November 29, 2011 11:41 PM

            Parts that are marked up those hundreds of dollars to make money off early adopters. This is an entire system we're talking about here.

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            November 29, 2011 11:50 PM

            6 years ago, $300 got you the base 360 arcade (no hard drive) with a wired controller. That $200 deal from Black Friday got you a 360, wireless controller, kinect, and 2 games.

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              November 29, 2011 11:58 PM

              It's also the Slim model too and not the fat one...

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              November 30, 2011 12:07 AM

              ie the $200 got you what would have cost roughly $620 6 years ago if Kinect existed then.

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              November 30, 2011 6:59 AM

              Kinect? There is no Kinect in my box, I bought the gf the $200 deal and it was the 250GB 360, controller, 2 games and 3 months xbox live.

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            November 30, 2011 3:00 AM

            What computer parts are you talking about? The 560ti? The 2500k? If they dropped "hundreds" then we should all get them for free.

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        November 29, 2011 11:47 PM

        I paid $480 for mine when it came out (Elite).

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      November 29, 2011 10:30 PM

      Really wish I bit on the PS3 ratchet+LBP bundle

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      November 30, 2011 12:00 PM

      Cant believe ppl still buying this shit.

      Zombies lapping it all up.

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