Ubisoft has a hit on its hands. The publisher has announced that From Dust has "broken record digital sales for Ubisoft," by having the highest first-day sales of any Xbox Live Arcade game that Ubisoft has ever released.
There are multiple reasons for the game's tremendous success. It could be the fact that this is the first Ubisoft game to participate in Microsoft's annual Summer of Arcade promotion. It's also, for the time being, exclusive to the Xbox 360, meaning sales can't be spread over multiple platforms. Finally, it's also pretty good.
According to the publisher, sales are "approximately 45 percent higher than Ubisoft's previous best-selling XBLA release." We followed up with the publisher, who told us that "in no particular order, the closest day one frontrunners were Beyond Good & Evil, Scott Pilgrim vs. the World: The Game, and Teenage Mutant Ninja Turtles."
Sorry Jade, you just can't win, can you?
"From Dust is another great example of Ubisoft’s ongoing commitment to bring original intellectual properties and brands to the digital space," Chris Early, vice president of digital publishing, said in a press release. "Ubisoft is a creative company dedicated to delivering innovative and engaging content for all types of players – whether it’s a big retail game or a short format digital title such as From Dust."
Up next for Ubisoft is the PC version of the game, slated for release on August 17th. According to the publisher, it is "also tracking very well." A PlayStation Network release is happening "soon."