Deus Ex: Human Revolution wants 'Purity First'

By Andrew Yoon, Jul 21, 2011 3:00pm PDT

It's not every day we put a purely promotional "viral video" on the site. However, this is not just any ordinary viral video. Square Enix has created a live action promo for its upcoming Deus Ex: Human Revolution, and it does a great job of setting up the game's major conflict. How does society respond to the increasing demand of augmentations? And how does someone get addicted to augmentations? The answers, as you'll see, aren't very pretty.

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