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Sony investing $20 million for PSN exclusives

by Andrew Yoon, Jul 13, 2011 12:00pm PDT

What's the best way to get into an indie dev's heart? Money.

Sony Computer Entertainment is making an even more aggressive effort to secure exclusives for its PlayStation Network platform by pledging $20 million of support over the next three years. Through its Pub Fund program, PS3 has become home to titles like Joe Danger and Critter Crunch.

Microsoft also negotiates exclusivity deals with indies. However, as evidenced by Braid, Castle Crashers, and most recently, Limbo, it appears those contracts allow developers to re-release their games on competing platforms after a period of time. Most PSN exclusives remain exactly that, with the occasional iOS and Steam port.

"We continually strive to make PlayStation Network the most innovative console game and entertainment service and that’s why we’re thrilled to announce a three-year, $20 million dollar investment plan to develop PSN exclusive games," Brandon Stander, Director of Marketing for PlayStation Network said in a recent blog post. "Under this investment, we’re committed to delivering titles that have innovative gameplay mechanics, vibrant visuals, interesting storylines and an artistic element to interactive entertainment that can only be found on PlayStation Network."

The first set of titles that are part of Sony's new "three-year plan" include Eufloria, Okabu, and Papo & Yo.





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