Steam Wallet Beta Lets Gamers Pre-Load Cash
by Jeff Mattas, Sep 10, 2010 3:20pm PDTThe Steam Wallet Beta is now live, allowing users to pre-load preset amounts of cash into a virtual "wallet."
Starting today, Steam members can make $5, $10, $25, $50, and $100 deposits into their Steam Wallet, to be used for purchasing (you guessed it!) games on Steam.
If you're wondering what possible reason you'd have to use Steam Wallet, given that it still makes more sense to purchase a $7.99 game for exact change rather than pumping $10 into your Steam Wallet using an identical payment method first, you're not alone. Valid questions like these have already been posted in the comments of the official "Steam Wallet Beta Now Available" announcement.
While Steam Wallet Beta's usefulness may not be readily apparent its current state, it could eventually serve as a gateway for prepaid Steam cards and open the service up a lot more for credit card-less and younger gamers.
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Comments
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Some kinda incentive besides gifting someone
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Last time I tried, Pay Pal also had the same problem :(
Steam wallet sounds like at least I could pre-load a bit of cash once and then use that to pay for several games.
seems to be a real use-case for the Wallet. and that way, Steam could force users to use their Wallet, as opposed to a small CC transaction.
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I think the chances of Steam doing away with direct payments are just about nil. Never gonna happen.
But if they're going to implement pre-paid amounts along with direct payments, why not go all the way? What I would have done is announce discounts for purchasers who buy more than a specific amount of pre-paid credits. The discounts would have to be kept below the amount that Valve is making extra from leftover credits along with the interest being made on money exchanged for the credits that sit idle for significant periods of time, but turning these sorts of discounts (even if they're relatively minor) into a marketing tool is right up Valve's alley, and it would take the sting out of the inevitable "wasted" money represented by leftover credits.
Meh, just an idea.
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Something like 10% of gift card money is never redeemed...and like 50-100 BILLION FRIGGIN dollars are spent on gift cards every year in the U.S...
Sure it's a flexible gift option for people, but it's also a crazy profit windfall for companies.
Given the ubiquity of the sales on Steam and the number of customers using the service, this is a smart business move for Valve and one that I'm surprised didn't come sooner.
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I don't think this is like MS points and if you don't like it then just keep using steam as you have always used it.
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The main reason is, you make much more money by making people buy credit... they buy the credit and hardly ever manage to spend the exact amount put in, so there's always money left over.
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First, you can more easily control how much you spend on Steam when you put in a fixed amount. I know a lot of other steam users out there face this issue, especially when they start putting a whole lot of stuff on sale. You think, oh it's only $xx.xx I might as well get it now to save some money.. before you know it you've bought six games you'll probably never play for $90.
Second, for some people having a whole bunch of micro charges on their credit card statement can be annoying instead of one larger charge. iTunes handles this by charging your account once a week instead of every time you buy a song/app.
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I think that's a great idea btw, gives a wider variety of ages to purchase games, BUT yeah that for sure sux that you have to put actual deposits if the game is not even that amount of the deposit. I'd say they should let you buy w/e you want, then let you pay at the end of every 2 weeks or end of month. It's annoying to have to deposit money all the time too man.
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