Activision Reveals Call of Duty Plans, Including New Developer and Genres (Updated)
by Chris Faylor, Mar 02, 2010 1:50pm PSTWhile rumors continue to swirl about Call of Duty series creator Infinity Ward and the departure of its leaders under allegations of insubordination, owner Activision has outlined its future plans for the blockbuster and best-selling franchise.
As expected, this fall's iteration--unofficially dubbed Call of Duty 7--is being helmed by Call of Duty 3 and World at War veterans Teryarch, but that's far from all.
Unsurprisingly, 2011 will also see Activision release a new Call of Duty game. Furthermore, the first-person series will be veering into "the action-adventure genre" through a new entry crafted by freshly formed studio Sledgehammer Games.
In addition, Activision is forming "a dedicated business unit that will bring together its various new brand initiatives with focused, dedicated resources" with plans to "expand the Call of Duty brand with the same focus seen in its Blizzard Entertainment business," such as "new geographies, new genres and with new digital business models."
In keeping with that theme, Activision revealed that it is "in discussions with a select number of partners to bring the [Call of Duty] franchise to Asia, one of the fastest growing regions for online multiplayer games in the world."
As for Infinity Ward's role in all of this, today's statement noted that the studio "is in development on the first two downloadable map packs for Modern Warfare 2" and named Steve Pearce (Activision Publishing CTO) and Steve Ackrick (Activision Publishing Head of Production) as the two who will be leading Infinity Ward on an "interim basis."
Update: "Infinity Ward remains central to Call of Duty's future," Activision affirms in an internal memo acquired by G4, suggesting that IW will continue to work on the series.
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Comments
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Sounds like Infinity Ward just got stabbed in the back.
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Sorry Call of Duty, say hi to counterstrike for me.
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Genius!
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http://www.penny-arcade.com/images/2002/20021213l.gif
So long call of Duty, may you rest in peace next to games that are indefinably your better.
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Would be funny if a lot of the same developers who got screwed then weren't working for Activision now.
MW2 was the last one of these games for me, its getting boring, ;(
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Rip Infinity Ward
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Look at this business plan:
http://kotaku.com/5484026/activisions-new-plans-for-call-of-duty-include-new-developer-new-genres
Yes, it reeks of rehashed games and blatent money grabing. And it will work, because people buy it. Everyone said Activision was evil, MW2 was awful for not having ded. servers, and it still sold like hotcakes. They'll repackage it as a commodity, complete with all the DLC and subscriptions you'll want, and people will grab it up. It worked for WoW.
Let's face it. There are too many gamers out there who will piss and moan about Activision, and then buy their games next week. EA caved to the criticism, started making artistic games again, and promptly lost money. Activision rapes one franchise after another, and rakes in cash hand over fist.
We've only ourselves to blame.
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I think if I were Blizzard, I'd be checking my bank account to see if I can buy myself back from Activision before they start looking my way...
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They took them from us just to make us pay for additional map packs instead of making our own. They're taking their time so we will be nice and insane from playing the same maps over and over our enslaved minds will purchase ASAP.
Oh wait! Battlefield Bad Company 2 will be unlocked on my Steam account in 10 minutes!!! Nevermind, F**k you IW!
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http://www.penny-arcade.com/comic/2007/12/5/
I wish this new studio all the best along with whoever stayed from IW, if that studio still exist. This also might be far cry, but could you try to at least not alienate your customers? :)
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I'll be avoiding any and all activision published games from now on, for the ones I just have to play, I'll borrow em from friends or just not play em cause Activision is not getting another cent out of me. Greedy corporate bastards that they are.
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