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Activision Blizzard Reports Successful First Quarter
by Nick Breckon, May 07, 2009 1:59pm PDTPublisher Activision started the year with a strong quarter, reporting better-than-expected revenue on strong performance from Call of Duty and World of Warcraft.
The company racked up net revenue of $981 million in the quarter ending in March 31, more than $120 million over its expectations. Notably, 32% of this revenue, or $314 million, came from the MMORPG segment--namely, World of Warcraft.
"Our better-than-expected first quarter results were driven by strong global consumer response to the Call of Duty and Guitar Hero franchises and Blizzard Entertainment's World of Warcraft, despite challenging economic times," said Activision CEO Bobby Kotick.
Comments
For every player online, they need to hire 3200 people to watch the hardware overheat! They actually spend more money than they take in, they are just that nice! WoW does not make any profit and I love blizzard so much, they can do no wrong!
/fucking moron
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"Even tho the economy sucks, we were very happy to see people still feed their WoW addictions....I mean we need all 10 million subscriptions....we here at blizzard gotta eat ya know.."