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Nintendo DS Reaching Gender Harmony

by Alice O'Connor and Nick Breckon, Mar 25, 2009 9:50am PDT
Related Topics – Nintendo, Nintendo DS, GDC 09

47% of all new Nintendo DS owners in 2008 were female, revealed Nintendo president and CEO Satoru Iwata during his GDC keynote address today.

Iawata went on to say that women make up 27% of the DS's life-to-date install base.


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