Guitar Hero 3 Is The Highest Grossing Retail Game Ever, Claims Activision

The 2007 release of Guitar Hero III: Legends of Rock has proven to be the highest-grossing retail game ever, according to Activision Publishing CEO Mike Griffith.

Guitar Hero III crossed $1 billion in sales during the 2008 during the holiday season, Griffith revealed during an Activision CES presentation, as reported by Edge Online.

Griffith claimed that Guitar Hero III is the first single game to hit the $1 billion milestone at retail. It was released on PC, Xbox 360, PS2, PS3 and Wii, with Neversoft on the PS3 and Xbox 360 versions, Vicarious Visions on Wii, Budcat on PS2, and Aspyr on PC.

The success of the series has also lead to greater success for the bands it helps promote, with data-tracking firm Nielsen reporting that after a band appears in Guitar Hero, download sales of the band's songs jump between 15% and 843%.