The company was co-founded in March 2007 by Legendary Pictures CEO Thomas Tull, and was initially supported by an investment of $400 million. Co-founder Bert Ellis once described licensed games as "the safest, most lucrative way to sell a video game."

Brash debuted with a game that licensed the Alvin and the Chipmunks property. The company followed up with Jumper: Griffin's Story, based on the Fox film. Griffin's Story received an average Metacritic rating of 29% on the Xbox 360.

Following the troubled start, Tull departed the company last month, along with several other high-profile company executives--reportedly due to quality concerns.