Analyst Urges Sony to Cut PS3 Prices
by Nick Breckon, Oct 07, 2008 8:00pm PDTWhile Sony has stated that it has no plans to cut the price of the PlayStation 3 this year, EEDAR analyst Jesse Divnich now says that letting its lower-priced competitors stay unchallenged could be a mistake for the Japanese console manufacturer.
"We still urge Sony to consider a possible hardware price cut this holiday season," said Divinich according to Gamasutra. "If September hardware sales fall below our estimate (under 200,000 units), it could be an indication that the Xbox 360 price cut played a bigger role on hindering PS3 sales than what we originally expected."
With Sony banking on its lineup of exclusives such as Resistance 2 and LittleBigPlanet to entice new customers, Divinich points to an even stronger Microsoft software lineup and the prohibitive cost of a PlayStation 3 as reasons why the company may be making a mistake.
"The $399 price point is simply too steep to entice the casual and mainstream markets, regardless of how great Resistance 2 and LittleBigPlanet may be," he added, after noting that the Xbox 360 exclusive Gears of War 2 will likely be this holiday's top seller.
At $399, the cheapest version of the PlayStation 3 is the recently-upgraded 80GB SKU, with a $499 160GB model soon replacing the existing $499 80GB unit. Microsoft recently slashed prices on its Xbox 360 consoles, with the cheapest unit, the hard drive-less Arcade model, now priced at $199. Meanwhile, the 60GB Pro model now sells for an MSRP of $299. Post-price cut sales data has not yet been released for comparison.
Super Stardust Delta free with Vita 3G activation
Chronovolt announced for PS Vita
Ms. Splosion Man challenge to give away steaks
The Last of Us avoids regen health
Closure takes $100K Grand Prize at IGC 2012
Comments
Thread Truncated. Click to see all 10 replies.
What kind of sales/deals on stand alone BluRay players will we see this Black Friday?
Thread Truncated. Click to see all 15 replies.
Thread Truncated. Click to see all 2 replies.
1. wii = 149.99
2. xbox 360 = 199.99 w/200gb hdd
3. ps3 = 299.99 w/200gb hdd
4. ds = 89.99
5. psp = 99.99
6. dsi = 99.99
face it. hdd's are cheap. so, this seems about right to me. if gpu manufacturers have to settle out in court for price gouging shouldn't console manufacturers ?
Thread Truncated. Click to see all 5 replies.
They both purchased a 360 after the price drop.. One of them still doesn't even have a PS3.
Thread Truncated. Click to see all 3 replies.
You can't have the most expensive console on the market when the world is going through economic turmoil. People will want their systems to escape from the madness at work - but their going to see the higher price and look at other alternatives (different consoles, buy second-hand, wait for price to drop).
Thread Truncated. Click to see all 9 replies.
The only thing that needs to be taken away here is that Sony doesn't want to sell more consoles. It wants to sell more software. The injection Sony needs is not from a price cut, but from getting these big games out and hoping for a warm reception.
Thread Truncated. Click to see all 6 replies.
Xbox 360 = Playstation 1
I owned a Sega Saturn before to :(
Thread Truncated. Click to see all 6 replies.
Bronze $299 80gb - ds3 controller + Little big planet
Silver $399 120gb - ds3 controller + ps3 headset + Little big planet + Uncharted
Gold $499 160gb - ds3 controller + ps3 headset + Little big planet + Uncharted + MGS4 + Siren: Blood curse Voucher + Wipeout HD voucher
Thread Truncated. Click to see all 8 replies.
At the moment its £300 vs £130 for a 360 (being the least possible you need to spend to play games on the system)
Thread Truncated. Click to see all 2 replies.
Thread Truncated. Click to see all 4 replies.
Thread Truncated. Click to see all 8 replies.
Thread Truncated. Click to see all 2 replies.
Thread Truncated. Click to see all 3 replies.