Chances are you already know that your favorite console maker is the best, but let's find out if some hyperbole can change your mind.

Nintendo is happy with taking the top two spots of hardware sales, along with five game titles taking up the top 10. Nintendo would also like you to know that they represent 73 percent of the hand-held sales market for July.

"Great hardware goes hand-in-hand with great software,” said Nintendo VP of marketing Cammie Dunaway. Cammie is currently getting her den wallpapered in $50 bills. It's a good look.

When you aren't Nintendo, you have to pull the "strong momentum" card, which is what Sony chose to do.

"Our year-to-date sales growth of 99% for the PS3 reaffirms that consumers are indeed embracing PS3 as their entertainment hub-of-choice with its feature-rich offerings like Blu-ray and our recently announced video delivery service," said Sony president Jack Tretton.

Microsoft at least managed to outsell the PlayStation 2 this month. When you end up in last place in sales, the obvious thing to do is point toward all the awards your product got, as the company noted it dominated the Game Critic and G4TV awards with a 15 to 14 edge over Sony.

Unfortunately, the Microsoft public relations crew couldn't find anyone to quote this month, but rest assured they are quietly confident you will buy their company's product.