Activision Raises Guidance Again After Strong Sales
by Carlos Bergfeld, Dec 19, 2007 3:24pm PSTFollowing its announcement of a significantly increased market share and noteworthy fiscal year 2007 performance, Activision has raised its third quarter guidance. The company now predicts it will bring in $1.375 billion during the three month period ending December 31, up from its prior estimate of $1.225 billion.
"We continue to see strong audience excitement for our products and as a result we are again raising our financial outlook for the December quarter and the fiscal year," said Activision CEO Bobby Kotick in the announcement.
In the first 11 months of 2007, Activision increased its market-share to 16.8%, a 7.9% year-over-year increase. The company already raised its sales estimates once based on the $100 million revenues in the first week of Neversoft's Guitar Hero III: Legends of Rock (PC, PS2, PS3, Wii, X360) launch.
Sales of Infinity Ward's Call of Duty 4: Modern Warfare (PC, PS3, X360) bolstered the company's bank account as well, with the game taking the top spot in overall software sales during its November launch month.
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