Shack Interview: Bigfoot Networks
by Chris Remo, Mar 31, 2006 12:30pm PSTYou may recall an announcement about Bigfoot Networks, a company currently working on a line of network products designed to reduce lag in online games. The company recently received a large amount of funding, and is preparing to launch a consumer-targeted card some time this summer. Last week, I sat down with CEO Harlan Beverly at GDC to try and get a handle of what Bigfoot is all about.
Bigfoot makes use of a variety of technologies collectively referred to as LLR, or Lag and Latency Reduction. The company makes a couple disclaimers about what its technology can and cannot do. It obviously cannot actually increase bandwidth, since that is dependent on your ISP. Additionally, the technology will affect each game differently. Rather than being a standalone product, LLR is a technology that powers a chip which can then be integrated into hardware such as network cards, motherboards, and so on. The long term goal is to have servers using the technology and clients using the technology, but in the short term Bigfoot plans to reduce a consumer network card for home use. "We realize that gamers want this stuff now," Beverly admitted. "If you can get lower ping and less lag, especially twitch gamers, they want that yesterday. So that's why we've decided to go ahead and productize it."
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Comments
This is a smoke and mirrors company that is putting out a bullshit card. If they really don't want to talk about it and are expecting it to come out this summer... that doesn't make any sense at all. They'd have all of their ideas and thoughts pretty much finalized. This is nothing but a ploy to try to get investor money and/or be bought up. So sad.
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So that's why we've decided to go ahead and productize it.
productize is not a word. He must have meant to say Produce.
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Unfortunately for him, 3D accelerators did all that work for you. You popped it in and you could instantly see the increase in performance and visual quality. It's going to be a lot harder to have that same immediate effect on people when you're talking network bandwidth.
Besides which, any tests would have to be performed in a closed network since Bigfoot could otherwise claim that any lack of performance gains was due to problems at the ISP that they can't overcome.
I believe it is possible to optimize net traffic in hardware and, in doing so, offload the CPU for other tasks, but I don't for a minute believe that it's going to eliminate lag in games when the #1 cause of lag is the neutral net and not the hardware of the players.
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http://www.costik.com/weblog/2006_03_01_blogchive.html#114174974475590064
So yes, there might be a business here. But if so, it will be a business built largely on bullshit.
Then they have to describe what they are doing? Are the trying to add QoS or CoS classification to particular gaming traffic? If they are tagging it then QoS enabled providers could take traffic with that tag and forward it at the right priority which would make sure the traffic got priority. This is what the "new" AT&T has been talking about. However for this type of service the gaming server hosts (probably MMOs at first) are going to have to buy this QoS service from the provider and then you "the consumer" will end up paying more to your cable or DSL provider to have your gaming traffic (which will be tagged by this card I am guessing) shoved into the more expensive Class of Service. What does it mean to you? It means you get hosed on pricing.
These guys are probably doing this hoping Cisco (Linksys) buys them out.
(Disclaimer: I have spent 10 years working for companies that do core internet products)
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http://en.wikipedia.org/wiki/PowerPlay_(technology)
"Power >something<" .....anyone remeber the name?
This is some serious scam they are running.
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