Creative Labs Patent & DOOM 3
by Steve Gibson, Jul 28, 2004 10:46am PDTIn case you were looking for a reason to get out some angst Creative Labs looks like a good target today. Here's a quote from John Carmack giving a little insight into why the deal that id Software struck with Creative recently. Seems It wasnt just a happy happy deal but Creative actually forced the issue. If you're looking for a good summary of wtf this means, take a look at this post.
The patent situation well and truly sucks. We were prepared to use a two-pass algorithm that gave equivalent results at a speed hit, but we negotiated the deal with Creative so that we were able to use the zfail method without having to actually pay any cash. It was tempting to take a stand and say that our products were never going to use any advanced Creative/3dlabs products because of their position on patenting gaming software algorithms, but that would only have hurt the users. John CarmackThanks stelth.
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Comments
1. Creative and Carmack had discussed a method of shadowing... it became a "standard" and is used alot in 3d engines afaik.
2. Creative publically released info on it, then ran out and patented it.
3. Creative pushes legal action against id Software to remove said method. id software negotiated to allow Creative to incorporate their 3d sound tech into future Doom3 engine licenses.
in other words, Creative fucks Carmack, Carmack takes the bullet by striking the deal so the end user is safe.
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http://www.suitmonster.com/modules.php?op=modload&name=News&file=article&sid=28&mode=thread&order=0&thold=0
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Lara_Vacante@creativelabs.com:
Dear Creative Labs public relations,
Over 10 years ago I bought a $500 Creative Labs multi-media sound and cd-rom kit for my Compaq computer. This hardware was purchased with the intent to play Id Software's "Doom". I have had strong customer loyalty since then and have spent thousands of dollars on Creative sound and video hardware. That all changed today when I read the news of Creative's algorithm patent strong-arming activities against Id Software. I won't be buying any Creative products in the forseeable future and will be making an effort to inform my dozens of video game playing friends and hardware junkies of this reason why they should not support Creative by purchasing Creative hardware.
I program software for a living and find the idea of software patents, and most specifically, algorithm patents absolutely repulsive. Do you know what attracted me to software development? The fact that I could express my creativity almost without limits. People like John Carmack who created things like Doom from practically nothing were my heroes. As you can imagine, your recent interactions with Id Software are in direct conflict with this spirit of innovation.
I would encourage you not to do business like this in the future. There are more than enough ways to generate revenue and increase market share. I know this because I am also an investor, and guess who I won't be investing in?
Sincerely,
Jon Tait
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Make it stop!
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http://www.shacknews.com/ja.zz?id=8252888
http://developer.nvidia.com/attach/6831
I say go to court id, and ditch EAX.
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I've noticed that some of you have canceled your orders for Creative products or that some of you are not really aware of what else is out there in terms of sound.
For those who are confused, I present a list of options, along with places of purchase.
Let us commence...
M-Audio Revolution 7.1
http://www.maudio.co.uk/index.php?do=products.main&ID=0ed0405324041d8025a955aa6ae2db1c
Canadian: http://www.ncix.com/products/index.php?sku=10515&vpn=US99120&manufacture=M-Audio
American:
http://www.newegg.com/app/ViewProductDesc.asp?description=29-121-101&depa=0
Hercules DigiFire 7.1
http://us.hercules.com/products/showpage.php?p=58&b=0&f=1
Canadian:
http://www.ncix.com/products/index.php?sku=11166&vpn=4768120&manufacture=GUILLEMOT
Turtle Beach Catalina 7.1
http://www.turtlebeach.com/site/products/soundcards/catalina/
Canadian: http://www.ncix.com/products/index.php?sku=11747&vpn=TBS-3430-01&manufacture=TURTLE%20BEACH%20SYSTEMS
American:
http://www.newegg.com/app/ViewProductDesc.asp?description=29-118-104&depa=1
Turtle Beach Santa Cruz 5.1
http://www.turtlebeach.com/site/products/soundcards/santacruz/
Canadian:
http://www.ncix.com/products/index.php?sku=11745&vpn=TBS-3400-03&manufacture=TURTLE%20BEACH%20SYSTEMS
American:
http://www.newegg.com/app/ViewProductDesc.asp?description=29-118-101&depa=1
Zalman External ZM-RSSC 5.1
http://www.zalmanusa.com/usa/product/view.asp?idx=112&code=023
Canadian: http://www.ncix.com/products/index.php?sku=11366&vpn=ZM-RSSC&manufacture=ZALMAN%20TECH
American: http://www.newegg.com/app/viewProductDesc.asp?description=29-101-151&depa=1
Feel free to add to this list if there is something that I might have missed.
Down with Creative Labs |,,/
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I would have totally supported id on that decision, I can afford $60 for a Turtle Beach 5.1 card, but of course Activision wouldn't have been to happy about it and a dozen other reasons why it could never have gone down that way. Creative would have had to give in. I really think that id is enough of a powerhouse that they could really force the issue if they really had wanted too. I mean, just look at the HardOCP thread about how the x800 got trounced by the 6800's and see how many people were jumping the ATi ship for performance reasons. People have software loyalty, not hardware loyalty. I go where the performance/price is, which is why I run AMD and ATi at the moment.
Bottom line is, my Audigy 2 is the last Creative product I'm buying for a loooong time.
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Someone should file an anti-trust against that type of business practice though, it is a prime candidate.
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http://www.audiotrak.net/prodigy71.htm
Read a few good reviews about it and since I'm not longer buying Creative products I need a solid sound card. Need a new sound card for my Doom3 pc I'm building too.
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If enough people bitch and moain Nvidia might decide that this is a worthwhile business opportunity.
Just a thought...
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Dear Creative Labs:
As an avid gamer, a fan of advanced systems, a resource for friends, family, and business associates building and buying systems, and an owner of Creative Labs products, I'd
like to communicate my displeasure with the recent actions regarding certain Creative patents and id Software.
While I understand the need to defend intellectual property rights, I can also see that this is an example of software patents gone amok. I look to Creative to be leader in the audio/visual field, and to make decisions that
benefit the entire community. I firmly believe that it's been Creative's attention to the needs of the consumer at large that have made them a successful company- not stifling creativity in the personal computer software development arena.
I would really like to continue to purchase and recommend Creative products, but such heavy-handed tactics
clearly not in the best interests of your customers
would make it difficult for me to continue in this practice.
It is my hope that you will reconsider your actions and policies in the future.
Sincerely
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I'm just writing to inform you that you will not receive anymore of my business regarding your position on gaming software algorithms patents. I have canceled my order for the Maximum-power 6.1 sound system and will take my business elsewhere. I have supported Creative since I first got my computer, but I do not approve of this disregard for gamers and I'm quite saddened by your position.
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Why did A3d die besides the market? Was A3d hard to put into games, while EAX was quicker/cheaper?
What is on the horizon? Will creative finally use Aureals tech that it bought? Or use patents it bought from Aueal to kill A3D type tech from other companies? In what way is on board sound lacking compared to Creative products?
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http://www.gamedev.net/columns/hardcore/shadowvolume/page2.asp
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one of the responsibilities of having a patent is that you have to protect it, correct? couldn't id have fought this in court (if they were willing to go) and won based on the fact that Creative has allowed a bunch of other games to use the patent without intervening and waited for a blockbuster game like Doom 3 to make a move?
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http://developer.nvidia.com/attach/6832
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hellooooo money-hat woooo-hoooo
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Now if they only had one serious competitor...
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