Make Ads Not Suck
by Steve Gibson, Aug 29, 2001 3:50pm PDT(...as much) As was mentioned a while back, Maarten has put together a demographics poll for Shack readers. We wont disguise this as some contest where you need to fill out forms to enter... it's straight marketing. In order for us to publish advertising that is actually relevant to you guys and girls, the Shack demographics poll has been put together. The poll is only 10 questions asking typical things you'd expect. If you've got a few minutes to spare and feel like helping to get advertisements around here that aren't quite as dumb, please fill out the form. Thanks in advance to everyone who does fill out the form. Have at it!
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Comments
We already know that there are a number of people here into modding cars, creating music, PC Hardware, etc.
Why not collect some info about what we do away from the computer and about what kinds of ads might interest us instead of generic info that doesn't tell you much except what you already know: I'm into computer games as one of my interests.
I think ads will always suck =/.
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heh, you know, I work as one of the tech people for a group of marketing consultants that use scientific methods to do shit like this...
I reckon the shack could do some cheap stuff to make it even more valuable to marketers...
1. The demographics poll... people will fall into a couple of general groups... what they should do is store a cookie on our machines as to which group we are in and have the adverts displayed as appropriate...
one group might get more music cd ads, one might get more credit card ads... one might get porshe ads :)
Then, there is the shack comment database.
that thing is a fucking gold mine.
A decent marketing company with half a brain would salivate at the thought of getting access to that. Think of what they could learn from that... there are ways to sift through that text and learn very useful things from it... it would mean the end of gary colemen and shock the monkey ad at the very least.
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As of now you are all between 35 and 50 Make 100,000 a year and spend 1000 dollars every six months on computer equipment.
or you could just answer it truthfully
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* Y O U ' V E B E E N G I V E N A R A I S E ' D *
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Does an AAS degree = College graduate?
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So I wonder what you would prefer?
Long Shacknews TEXT ads or stupid graphical ones that aren't worth clicking.
Discuss.
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Suck that we don't have something back for our survey... doesn't have to be something physical, but at least something... like 100 more posts for filling up the survey, or post number reset to 1000 or something like that.
Last question was the most difficult. I think I spend about $100 for computer stuff... mainly blank CDs.
Thank YOU very much.
and your welcome, too. ;)
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I think you could. I trust your judgement on things like this. I jst want to read a more informative convinceing ad. Banner ads barley do that and hardly say anything that would make me click the link. :/
This survey needs to be put into use IMMEDIATELY.
but if since it may increase my chances of sleeping with steve i'll do it anyway
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craftsman or unemployed?
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More star wars related ads please
Uhm.. I have no clue.
Shouldn't there be a Don't Feel Like Telling option somewhere around for that one? :b
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