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New IDSA Game Restrictions?
by Steve Gibson, Feb 10, 2001 12:30pm PSTThe final days of Gamecenter and they have uncovered something pretty big. A document that is allegedly from the IDSA which includes some new very strict proposals on M-Rated PC and video games. The new restrictions would include how th games are advertised which could impact almost everywhere, including here.
- Print (including game publications): Ads for Mature-rated games may not be placed in magazines where 45 percent or more of the readers are under 17. Analysis: By our count, there are only three magazines in the industry whose audience does not fit this profile. - TV advertising: Ads for Mature-rated games may not be placed on programs where 35 percent or more of the viewers are under 17. Analysis: By this definition, a game such as Resident Evil could not be advertised on MTV. - Internet ads: Paid ads for M-rated games shall not be placed on Web sites where 45 percent or more of the visitors are under 17. Analysis: The document states that Media Metrix data will be used to establish the demographic of Web site audiences. Considering how many fan sites are too small for Media Metrix to measure, this could make it impossible for any independent sites to secure advertising revenue.
Comments
that right there would solve everything!
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HOORJ!
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*pounds fists on desk*
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Analysis: The document states that Media Metrix data will be used to establish the demographic of Web site audiences. Considering how many fan sites are too small for Media Metrix to measure, this could make it impossible for any independent sites to secure advertising revenue.
Quite apart from any self-imposed censorship, this points to a different issue: game industry control of web journalism. As we've seen in recent weeks, the ad dollars are taking flight, but what we'll probably see in the aftermath is more and more control over who gets any ad revenue at all. Hint: it'll be sites that suck up to the biz. Webmasters had best learn how to make people like Broussard constantly happy -- and that means no lousy screenshots or unofficial reviews, ya hear? ;)
Why, we might even have to see some "reevaluations" of Daikatanna -- hey look, it's a better game than we ever imagined!
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Dear Sir:
The following document has come to my attention by way of the gaming press: http://www.gamecenter.com/News/Item/Cont/0,4,0-5225_2,00.html?st.gc.gn.more
As a long-time, avid gamer and voter, I am highly upset about this.
It should be primarily the parents' responsibility to monitor the activities of their children, not for the government to censor the gaming industry beyond their own ratings system and to place prohibitive and excessive burdens on magazines and web sites that cover the gaming industry.
Please give careful consideration to witholding your support from this affront to free speech, especially when there is no direct evidence to support such a radical action, as noted in this recent report from the Surgeon General: http://www.surgeongeneral.gov/library/youthviolence/sgreport/
Thank you for your time.
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http://www.senate.gov/contacting/index_by_state.cfm
To contact your representative:
http://www.house.gov/writerep/
http://www.townhall.com/columnists/robertnovak/rn20010210.shtml
this could even kill FPS games if they can not be advertised... I could be out of job before i even get one
it is not illegal for kids to play games.
it is just discouraged. if parents say it is okay, they can play. so it is okay to advertise to them, because it is legal for them to play the game!
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here in little germany, some actions were started (since it's way worse over here), but nothing really serious.
now that the big us comes into the game, and many more people actually encounter the problem of censorship, and it'd not like 'wtf do i care, them damn germans started ww2 it's far away', we gotta take action.
any idea?
i am 15.
not
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