Well. It turns out not all imitation is flattering. Epic has been pretty gung-ho in the promotion of the Battle Royale mode for their latest game Fortnite and the "Last Man Standing" experience is definitely inspired by the incredibly popular PlayerUnknown's Battlegrounds. In a press release and Reddit AMA, the team being PUBG is letting it be known that they aren't fans of this move by Epic.
“We’ve had an ongoing relationship with Epic Games throughout PUBG’s development as they are the creators of UE4, the engine we licensed for the game,” said Chang Han Kim, Vice President and Executive Producer for Bluehole, Inc, in a press release response to Epic's Fortnite: Battle Royale. “After listening to the growing feedback from our community and reviewing the gameplay for ourselves, we are concerned that Fortnite may be replicating the experience for which PUBG is known.”
PlayerUnknown, in a Reddit AMA, also said, “Other companies will, of course, enter the marketplace, but I would just hope they put their own spin on the game mode and not just make a carbon copy!” Fortnite seems like it'd fit the bill since it includes the base game's crafting and construction elements on top of the Battle Royale formula, but there
This quote from Battlegrounds producer Chang Han Kim closes the press release: “The PUBG community has and continues to provide evidence of the many similarities as we contemplate further action.”
This could be a big deal. This could also be nothing. PUBG isn't the first game of its kind, though it certainly propelled the genre to a high tier. Fortnite's Battle Royale isn't the first to try to tap into PUBG's success and certainly won't be the last. Epic's major push to focus on this soon-to-be-free mode could be responsible for Bluehole Studios' response.